A WooCommerce points and rewards plugin is an automation tool that helps an online store engage consumers by awarding points for purchases and other activities.
They help build customer loyalty, increase repeat purchases, and increase consumer engagement.
These plugins focus on different aspects depending on how they want to interact with the consumer.
WooCommerce points-and-rewards plugins enable referral programs, game elements, VIP levels, birthday gifts, or cashbacks.
Choose the right plugin based on your store loyalty goals, required features, customization needs, and budget.
Are you focused solely on attracting first-time buyers to your WooCommerce store? The real challenge is actually the opposite. Most store owners focus on acquiring new customers rather than maintaining relationships with existing customers. That’s where the game changes.
To woo existing consumers, you need a good strategy to lure them with rewards and points for making a purchase. This way, you can increase your ROI by building customer loyalty, driving repeat purchases, and maintaining personal relationships with your existing customers.
You can reward your consumers for writing feedback, referring new consumers, and shopping. They can use these points to get discounts and benefits on their next purchase.
To have a right points and rewards program, all you need is a reliable WooCommerce points and rewards plugin.
In this blog, we’ll learn the top 10 WooCommerce points and rewards plugins, what each plugin focuses on, how they help you engage with customers, and how to choose the best one for your WooCommerce store.
Quick Overview of Best WooCommerce Points & Rewards Plugins
After evaluating various plugins, using them personally, and comparing features, ratings, and pricing, we have compiled a list of 10 WooCommerce points-and-rewards plugins worth discussing. Let’s break down a quick overview of the best WooCommerce points and rewards in the table below.
Discount limits, point-earning rules, and checkout compatibility.
Per Year
2.4
(20 reviews)
Top 10 WooCommerce Points & Rewards Plugin Explained
Let’s take a deep dive into how these recommended plugins work. In this list, we’ll explore each plugin’s key features, benefits, limitations, pricing, and ratings to help you understand which tool is right for your business goals.
Bravo WooCommerce Points & Rewards Plugin allows you to set up rewards and points that can be redeemed as discounts for your customers for making purchases and other actions. This plugin allows you to control features that help engage customers and build brand loyalty. They allow you to control actions such as setting a value for earning points, specifying actions on which the consumer can earn points, and setting rules for when points expire.
Key Features:
Lets you reward your customers through points on purchases or other actions on the website.
Buy Points feature for allowing customers to buy points at a set conversion rate.
Lets you earn rewards across three levels: global, category, and individual level.
Lets you build an import/export system.
Offers a documented developer API wth custom hooks and filters.
Benefits
Set up rewards for consumer purchases to redeem later.
Can exclude specific products, categories, or user roles from the point system.
Allows you to reset all points for specific users or for all users using bulk action.
Enables you to send notifications for reward earning, redemption, and expiry.
Can also control maximum discounts on particular cart values.
Drawbacks
The plugin doesn’t offer a free trial before purchase.
Lacks functionalities like custom badges or a leaderboard.
GamiPress is a free plugin that uses a gamification framework rather than a traditional loyalty plugin. It lets you reward your customers with digital rewards for using your WordPress website. With this plugin, you can build your own system using points, achievements, and ranks. Connect them to the actions that matter to your store. GamiPress is extremely flexible, with hooks for adding custom features and functionality.
Key Features:
Allows you to set up unlimited points with custom names like gems, coins, etc.
Also creates customized badges instantly with the built-in Badge Builder.
Allows you to set up unlimited level types such as grade, level, etc.
Can also unify all the data on multisite installs.
To issue open badges, you can also connect your site achievements with Badgr or Credly.
Benefits
Provides a free core plugin that provides an extremely useful set of features.
Points, ranking, and the leaderboard are available for setup at no cost.
Lets users share their achievements on social networks.
Allows you to set up automatic rules for awarding or deducting points.
Also supports WordPress personal data export.
Drawbacks
Provides basic analytics, but you need additional modules to access advanced reports and tracking.
The setup process demands more time than other plugins
Admin complexities can become genuinely difficult to manage.
Pricing: Free core, paid add-ons start at $199/yr.
Gratisfaction is not an ordinary points-and-rewards tool; it blends most features into a single plugin, such as loyalty programs, referral tracking, giveaways, or birthdays. This is beneficial for store owners who want to run a marketing campaign to attract new customers while setting up loyalty programs for existing customers. The referral feature is really well built. The referral links are automatically tracked and rewarded when a purchase is made through links shared by consumers.
Key Features
Set up a custom points program where customers can earn points for purchases, sign-ups, and other actions.
Run single-or-double-sided referral programs to prompt customers to bring new buyers.
Allows you to run social media contests and sweepstakes for customers and visitors.
Lets you award points or gifts on birthdays, anniversaries, and other events.
Integration with ActiveCampaign, Campaign Monitor, Constant Contact, Mailchimp, AWeber.
Benefits
Use holiday-season templates for campaigns to boost sales, social media visibility, website traffic, and more.
The plugin lets you award points if you are an Itsy seller, and convert your Itsy consumers into WooCommerce customers.
Lets you reward customers who review your product and spread the word through the referral system.
Offers you a user-based pricing model with a free tier and low-cost entry points, making it reasonable and budget-friendly.
Allows the seller to offer rewards when a consumer achieves milestones or on events like birthdays, anniversaries, and more.
Drawbacks
None of the features go as deep as an individual feature would do.
The referral system can work well with a standard structure, but won’t handle complex referral workflows.
It is an all-in-one tool with a referral system, contests, giveaways, and loyalty systems; as a result, it can have a steep learning curve.
Pricing: Free plan (up to 100 users), Paid plans start at $19.99/month for 200 users.
WPLoyalty is one of the simplest and easiest-to-use tools. However, it does not mean that it is underpowered. Using this plugin, you can manage rules that trigger point earning based on specific consumer actions. It rewards visitors and consumers for activities such as signups, purchases, reviews, birthdays, referrals, social shares, and other actions. The icing on the cake is their customer support. The team is very quick to respond to pre-sales and support calls, whereas the consumer must implement custom functionality.
Key Features
Allows you to set up a point-based loyalty program tied to specific behaviors to encourage repeat purchases.
Can offer customers personalized rewards to make them your lifelong consumers.
Boost your brand loyalty with birthday offers and rewards using this plugin.
Allows you to create loyalty levels for categorizing your customers by their earned points.
Provides a referral program to turn satisfied customers into brand advocates.
Benefits
The plugin is a beginner-friendly tool that makes it easier for users.
The campaign-based model is a key benefit that makes the plugin more attractive than others.
Enables compatibility with multi-currency plugins.
Lets you customize the Launcher Widget to fit your brand.
Allows you to set up discount rules to deliver the best brand experience for your customers.
Drawbacks
The plugin does not offer badges, a leaderboard, or a spin-the-wheel mechanism.
Has fewer referral tools compared to Gratisfaction.
The plugin is exclusively built for WooCommerce stores.
myCred is less a loyalty plugin and more a management system within the WordPress/WooCommerce ecosystem. With this plugin, you can build and manage a broad category of digital rewards. myCred is a gamification plugin that lets you add points, ranks, or badges to your website. It is an open-source, free tool that can be downloaded directly from the WordPress repository. They have a advanced user interface for different functionalities.
Key Features of WooCommerce Points And Rewards
Create an exceptional experience by labeling your points with custom names.
Appreciate user achievements for different milestones by rewarding myCred ranks.
Access to the myCred API to create custom hooks for different customer actions, such as purchases, logins, and content interactions.
Differentiate levels by creating badges that gamify loyalty and establish a hierarchy of success.
cashCred enables your customer to convert points into real money.
Benefits
Offers programmatic control over points and rewards unavailable in most plugins.
Supports integration with various SaaS products, including Jetpack, Contact Form 7, Beaver Builder, BuddyPress, and others.
Provides myCred membership club for consumers to access premium services, including priority customer support.
Offers over 100 add-ons, including gamification, third-party bridges, buyCred gateways, the payment gateway cashCred, and freebies.
Allows the consumer to tip or send points to others, with the option to charge a transaction fee.
Drawbacks
Can be difficult to use for store owners who lack development resources.
Built exclusively for WordPress-powered websites.
Does not support functions that are unrelated or non-point functions.
SUMO Reward Points is a comprehensive WooCommerce rewards plugin. The pack has an astonishingly large set of features for a one-time purchase. It covers features like setting up a standard earn-and-redeem function, points for purchases, signups, and referrals, but also includes features that are actually expensive in other plugins. These extensive features include customer notifications, control over partial-point redemption, and the ability to set minimum and maximum point redemption limits per order.
Key Features of Points And Rewards For WooCommerce Pro
Consumers can earn points for actions like purchases, writing reviews, sign-ups, sharing on social media, and more.
Allows you to set up multi-level allocation to configure reward points globally.
Access to detailed tracking reports, perform bulk point updates, and restrict rules based on user roles.
Fully compatible with translation tools like WPML and Polylang.
Let members gift or transfer points to others or generate custom gift vouchers.
Benefits
Covers an extensive range of features beyond just the basic package.
Excellent compatibility with other WooCommerce plugins.
Allows you to restrict or ban users from earning points or rewards.
Enables automatic subscription renewal using a payment gateway.
Compatible with SUMO discounts and advanced pricing plugin.
Drawbacks
User interface is not very intuitive.
Only 6 months of tech support offered.
No gamification, badge setups, ranks, or spin-the-wheel.
WP Swings offers a very generous list of features in the free version. The plugin includes referral functions, membership levels, and other extensive features at no cost, whereas other plugins sell these features in premium packages. The pro version of the plugin includes features such as social sharing, a spin-the-wheel feature, and customized pop-ups. A merchant can also set the expiration on the points and rewards customers earn through different actions on the website.
Key Features:
Allows tracking of points with detailed logs and reports.
Enables running interactive loyalty programs, including referrals, social sharing, multiple quiz rewards, and customizable pop-ups.
Offers the ability to create multiple tiers to prompt customers to take more actions on the website.
Enables syncing customer point data to their profiles in Klaviyo.
Get API settings to integrate points with other applications.
Benefits
Let your customers earn loyalty points for each dollar they spend in your online store.
Allows consumers to buy any items by just redeeming WooCommerce points.
Enables sending notifications via email, WhatsApp, and text messages about their points, including reports on points they have used and earned.
Store owners can reward the highest-ranking customers.
Allows you to reward guest users visiting your online store.
Drawbacks
Some functions depend on WP Swing plugins, which creates unwanted complexities.
The pop-up-driven gamification feature does not work for every brand, as they might find it startling rather than compelling.
The admin interface is flagged by users as outdated.
WooRewards is, hands down, one of the most underrated plugins. Merchants can effectively reward their customers for actions taken on their websites. This way, you can ensure that they will come back to your store. It has over 500 settings and different features, making it one of the richest loyalty points and rewards plugins for a WooCommerce store. There are also add-ons and play-together plugins for consumer engagement.
Key Features:
Reward customers for more than 20 actions, such as a first-time order, a specific order, or user registration.
Lets you send automated, customizable emails when users earn rewards or when their points expire.
Display point balance and program details using over 10 widgets and 20 shortcodes.
Lets you run multiple loyalty programs simultaneously or separately.
Set maximum redeemable points per order to control store discounts.
Benefits
The free plan has extensive features that can be helpful for your online business.
Enables you to set up rewards for customers for multiple loyalty programs, achievements, and level-ups.
An additional 50 currencies and WPML support are also available, making the plugin suitable for multinational businesses.
Reward your customers for repeat visits, image hunts, referrals, and social posts.
The user interface is very clear, as users on the website have mentioned.
Drawbacks
May take time for a newbie to understand the plugin as it has a huge number of settings.
Only 58 reviews on WordPress, making it a less well-known plugin amongst the merchants.
The premium pricing in euros may also require a currency check for non-EU stores.
Pricing: Free version available, Premium starts at ~$14/month.
YITH WooCommerce Points and Rewards offers an effective loyalty program and targeted discounts to help store owners achieve their goals.
Key Features:
Can assign points to new users or buyers.
Allows you to create an advanced set of rules for earning points on specific products or categories.
Has a bulk actions feature to turn off points for specific or all users.
Allows you to assign extra points to customers who rank higher.
Customers can see the achievement and score on the progress bar in their profile.
Benefits
Exceptional gamification plugin that has custom badges with colors and images, public leaderboards, birthday rewards, spending thresholds, and loyalty level progress banners.
Get documented answers for the most common configurations.
YITH Multi Currency Switcher enables merchants to use a multi-currency system.
Has an email template extension that allows advanced customization on standard WooCommerce emails.
Enable recurring payments for services with the YITH WooCommerce Subscription plugin.
Drawbacks
The free version is discontinued entirely.
Most expensive plugin on the list.
The user interface is complicated with multiple tabs and dozens of toggles on the screen.
Pricing: $139.99 per year for a single-site license.
The official WooCommerce Points and Rewards extension can be an ideal choice for building a simple points-based loyalty program to retain customers. It is suitable for an entry-level online business as it has a very limited number of features. Members can get points for purchases, reviews, and registrations. However, these points can only be redeemed as discounts at checkout.
Key Features
Allows you to define points earned on purchases and the value of points toward discounts.
Can update the point balance for the customers on their dashboard.
Enables you to custom-name the points as “coins” or “tokens”.
Points can be set as per different categories, levels, or locations.
Set discount limits per order to define the conversion rates.
Benefits
Highly compatible with all other WooCommerce plugins.
Has an easy user interface for newbies to manage their online store.
Point redemption checkouts without any complexities.
Get support from the WooCommerce team directly.
Allows customers to choose how many points they want to redeem.
Drawbacks
Does not include a built-in export option.
No updates have been made in the past 1+ years, according to users.
No advanced features are included, such as gamification, referral programs, badges, or ranks.
Pricing: $179 per year .
Rating: 2.4/5 (20 reviews).
Top 10 WooCommerce Points & Rewards Plugins: Feature Comparison
Now, let’s walk through a quick comparison of the features of the best tried-and-tested WooCommerce points and rewards plugins. This quick comparison table will help you simplify which one is suitable for your business needs.
FEATURES
Bravo
GamiPress
Gratisfaction
WP Loyalty
myCred
SUMO
WP Swings
Woo Rewards
YITH
WooCommerce(Official )
Points for purchases
Signup points
Review points
Points expiration
Email notifications
Variable product support
Exclude products
Multi-currency support
Import points
Export points
Buy / sell points
Max discount control
Apply points to past orders
Auto-redeem points at cart
Points on first order
Manual point adjustment
Points deducted on refund
Min cart total to earn/redeem
Developer API / hooks
One-time pricing
Why Your Online Store Needs a WooCommerce Points & Rewards Plugin
Every relationship needs nurturing. In this case, your brand needs to do that too. To maintain and nurture great relationships with your existing customers, you need to build loyalty programs such as reward systems, discounts and offers, interactive gamification, and other things. This encourages consumers and builds a strong emotional connection with them.
Key benefits:
Increase Repeat Purchases
Creates Brand Loyalty
Builds Customer Engagement
Improves Referral Marketing
In short, WooCommerce points and rewards plugins help build customer loyalty and boost repeat purchases by rewarding shoppers for their actions. They’re easy to set up, increase average order value, and help your store stand out in a competitive market. Most of the leading WooCommerce development companies recommend using these plugins.
How to Choose the Right WooCommerce Rewards Plugin
Choosing the right WooCommerce points and rewards plugin depends on what your business needs, goals, requirements, and different features that fit your budget.
Factors to consider:
Flexibility is important while earning and redeeming the rewards. Look for how consumers can earn, such as sign-ups, purchases, reviews, or social shares, and how they can redeem them, such as discounts, free shipping, or percentage off.
Choose tools that can notify consumers when points are purchased, redeemed, or expire.
Look for features like tier levels and gamification. The feature allows you to set up levels and ranks to boost engagement.
Check how compatible the plugin is for your business. See if it works smoothly with the theme, checkout flow, and other extensions.
Look out for the best price that fits your budget and business goals.
What Makes Bravo – WooCommerce Points & Rewards Our Top Pick?
Rewards customer purchases with points that are redeemable for discounts later.
Customers can buy points at a set conversion rate and redeem them.
Allows you to exclude specific products from rewarding points and rewards.
Email notifications feature for sending emails to consumers about reward point purchases, redemptions, or expirations.
Feature to allow auto-redeeming points on orders.
Allows you to set a minimum cart order value to apply points.
Pay the price for the plugin just one time.
Conclusion
Choosing an ideal WooCommerce points and rewards plugin can be challenging given the many options available. Each plugin has its own packages and features. All you need to do is understand your business needs and, based on that, choose the right plugin for your brand.
Asking the right questions about your business goals matters. The right plugin can deliver excellent results and make a big difference in how you build relationships with your existing customers.
FAQs on Best WooCommerce Points & Rewards Plugins
How do consumers earn and redeem the points?
Store owners set a conversion rate for the consumers. For instance, for each $1 spent, they reward 10 points. Points can also be awarded for referring new customers or writing a testimonial or review about the product. The consumer can redeem these points or receive discounts on their next purchase after earning them.
Can customers redeem these points on sale items too?
It depends on which plugin you are using. Some plugins allow users to redeem these points on sale items too. You can try redeeming them at checkout when making a purchase.
Can you set different point values for specific products or categories?
Yes, most plugins allow you to alter global settings to offer extra points on high-margin products, specific product categories, or turn off reward points on certain products entirely.
Will consumers lose the points if the order gets canceled?
Yes. Your points will automatically get deducted in most cases. You can handle it manually if your plugin has that kind of control.
Do reward points stack with the discount coupons?
Not always. It depends on which plugin you are using and whether it allows you that control. Most plugins allow you to control this behavior to protect your profit margin.
Want to improve your website's features and functionality? Explore our lists of the best WordPress and WooCommerce plugins to help you streamline workflows, boost engagement, and enhance user experience.
Jigar Shah is the owner of WPWeb Elite - A leading WordPress Plugin company and a Plugin selling company featured as an Envato Elite Author on CodeCanyon. He has been developing and managing WordPress plugins and themes for 10+ years. He is enthusiastic about producing quality content on challenging subjects.