With 2 billion digital buyers, the landscape of eCommerce is growing at a blistering pace. This means that you need to have a formidable store presence to get a competitive edge. Typically, you can avail of two options to build an e-commerce store. You may go for hosted platforms such as Shopify. Or you can choose a self-hosted application like WooCommerce.
Today we take a look at why WooCommerce is a great pick for your business traction needs.
WooCommerce: In brief
WooCommerce refers to an e-commerce plug-in for WordPress. It offers ample flexibility and features to build and run an online store. Consider these stats below:
- Over 29.25% of all e-commerce stores out there are running on WooCommerce. Squarespace holds the second position with 20.21% of the market share. And Shopify follows with 12.33%. Clearly, WooCommerce is the winner in this segment.
- WooCommerce has 70% of usage distribution. It’s indeed the most popular plug-in/module across the internet.
These stats above speak volumes about the big success of WooCommerce. Hence hiring a WooCommerce website development company will be a smart business move for your online retail store needs.
Below are six compelling factors that make WooCommerce the best platform.
1 – WooCommerce is highly cost-effective
Pricing is one of the key aspects when you’re starting your online retail store. There are many e-commerce applications in the market. They offer services from free to thousands of dollars per year. But the price doesn’t decide how good the platform is!
WooCommerce has proved its competence over the years. That’s why it’s one of the leading e-commerce platforms. It offers a high-quality online store at reasonable pricing. It enables you to build e-commerce with the latest features, all within your budget.
2 – Excellent storefront customization
Your storefront is the first thing your website visitors will see. People only take 0.05 seconds to form an opinion about your website. If the website design looks dull, it reduces credibility.
Thankfully, WooCommerce allows you to create a super attractive store. It gives you more than 40 themes for free. You can also get premium themes that convey your brand image perfectly. There are countless themes available for WooCommerce. So you can surely find the right one for your site.
Such a website is sure to meet your customer’s expectations when you hire a reliable expert in custom WooCommerce development services. They can build an online store that suits your business.
3 – Built-in features and plug-ins to power up the site
Most of the e-commerce applications offer features for an online store. But none of the platforms come closer to what WooCommerce offers. Your business may deal with sports, healthcare, legal, automotive, or any other industry.
WooCommerce has all the right features and plug-in needed for your business. You also get endless customization and fluid CMS. It offers ample of features for products too. It also has premium add-ons you can use as your business grows.
It also provides geo-location support and accepts multiple currencies. In all sense, you can create a highly functional website using all such features.
4 – SEO-friendly and content-rich platform
You may have a beautiful website. But, if it doesn’t show up in the search results for a relevant query, it’s no use. SEO has a key role in the ranking of your website. When you use WooCommerce with WordPress, you are sure to get your products ranked.
Thanks to WordPress, it is super compatible with SEO. It also offers a superb content management system. You can easily post content on your website. And as you may already know, content drives sales.
You can hire a WooCommerce store development team to get an SEO optimized website on WooCommerce.
5 – It’s perfect for selling
WooCommerce has all the features needed for an e-commerce store. It offers over 100 payment gateways. You can easily add them to your store. You can also choose from multiple shipping methods.
Further, you can configure shipping zones and classes. It provides easy management of your stock and orders. You can also avail of mobile-friendly themes. You can say it has every feature successful e-commerce store needs.
6 – Comes with powerful analytics
As an e-commerce owner, you should know your customers. You need to know how customers interact with your online store. It helps to understand the buying behavior of your customers too.
When you use the services of a WooCommerce website developer, you can leverage the full power of its analytics feature. They can integrate your website with other tools like Google analytics. Anyway, the insights offered by WooCommerce are accurate. And they can help you grow your business in no time.
Those were the six factors that make WooCommerce the best e-commerce platform. It offers impressive storefront customization. Even more, you can benefit from the advanced built-in features. A professional WooCommerce website development services can help you build a compelling website. So tell us how your dream e-commerce store looks. And we will bring it to life using WooCommerce.